2023 | Video marketing value
Video marketing boosts improves SEO and increases conversions. About 31% of marketers use video to improve SEO. Adding videos enhances page quality and keeps visitors engaged longer, leading to better search rankings.
“Content is king”
Video marketing is the best way to grab attention and keep viewers engaged. Engagement builds trust, and trust turns audiences into loyal customers.
That’s why top brands rely on video. With mobile and emerging technologies, its impact continues to grow.
Video Length
Over the past two years, we’ve found video length matters. To keep audiences engaged, we now aim for videos under two minutes on TikTok and Instagram. Longer versions are used in-house for client screens and outlets
Adding Value
Videos provide value by educating audiences, showcasing products, and highlighting company events. They bring a human touch to your business.
We create promotional videos featuring your manufacturing facility, including FPV (first-person view) fly-throughs, aerial shots, and talking head interviews.
Promoting your business or event with video
Promotional videos effectively sell products and showcase businesses. Companies using video marketing see a 34% boost in conversions, leading to higher sales.
Recently, we completed a promotional event video for Solidor, part of the Masonite group. As one of the UK’s leading composite door manufacturers, they use video to strengthen their brand and reach more customers.
